The B Corp Founder as Buyer: When Purpose Shows Up as the Acquirer
With a career rooted in purpose-driven business, Peter Georgariou is helping redefine how values-aligned companies scale their impact through strategic growth. As the founder and CEO of Karma Dharma — a certified B Corp creative and strategy agency — Peter partners with charities, B Corps, and mission-driven organizations to build financially resilient businesses that create meaningful change.
What began as a creative agency has evolved into a strategy and human transformation partner, supporting leaders who want to grow without sacrificing their values. Peter is now expanding that vision through acquisitions of values-aligned companies, building what he calls a “Deloitte for do-gooders” — a collaborative collective of purpose-driven agencies designed to scale impact while protecting the integrity of their work.
At the heart of Peter’s philosophy is a simple but powerful belief: business can be a force for good when built on both purpose and profitability. Beyond Karma Dharma, he has launched projects like FindPeace, a spiritual wellness platform, and created spaces for individuals to reconnect with their inner wisdom.
A storyteller at his core, Peter is also the voice behind the TEDx talk “The Anti-Roadmap: Why Your Path Teaches You How to Walk It,” which explores rejecting cookie-cutter formulas and trusting your own journey.
Whether he’s leading a company, parenting two daughters, or guiding other founders through growth and transition, Peter is driven by a commitment to courage, compassion, and lasting impact.
To learn more about Peter’s work, visit karmadharma.ca or connect with him on LinkedIn.
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At Ethical Exits, we champion profit-for-purpose capitalism—leveraging business as a force for scaling philanthropy and meaningful change.
In each episode, we ask guests to highlight a cause close to their heart. For Peter, that cause is Philadelphia FIGHT, a federally qualified health care provider in downtown Philadelphia. What began as an AIDS support organization in the 1980s now provides primary health care for thousands of marginalized people each year.
As Peter shared, organizations like Philadelphia FIGHT are facing growing threats from funding cuts and policy shifts—changes that could deepen health care deserts across the U.S. Coming from Canada, where health care is treated as a right, Peter is deeply committed to supporting efforts that expand access for those who need it most.